Is The Office Girl Doing Your Social Media?
It was eye opening for me on Thursday last week when I popped into a local business as a customer and I was talking to the owner and it was very sad state of affairs with no one else in the business other than me which should have been the busiest time of the day over a lunch time.
Like many people there was no tracking of ads that someone did for her on radio or knowing if the office girl running FB ads actually knew what she was doing. Her only guide to know how it was going was to count up all the money that was spent that month.
Further to that bombshell when asked what campaigns will you be running leading up to Christmas/New Year and she said nothing I have spent all her money on ads!
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